Our main emphasis is on what’s working right now, and Video is one of those things. If you want to market your company effectively online today, you have to be utilizing video marketing, and we make it easy for you.
We’ll help you create a script for your video(s) and then you can come to our studio and star in it yourself, have an employee be in the video, or use one of our professional spokesmodels to represent your company. We can also create videos using pictures or videos that represent your company with text, graphics, and even a professional voice-over artist, if you prefer.
We offer three different categories of videos, each of which can be customized in structure to fit your company and brand:
Professional Sales Video:
Video is the fastest growing form of online marketing, and for good reason too. Videos are known to work up to 3 times better than traditional sales letters. The average visitor to your website decides whether to stay or leave in the first 7 seconds, so it’s very important that you grab their attention immediately. Adding a video to your page does 3 things.
1. Engages your visitors and keep them interested in your website
2. Establishes trust up-front by letting the visitor meet you or your company (crucial in gaining a new customer)
3. Clearly displays the benefits of using your company, and increases the amount of visitors who become customers
Content Videos
People are paying less and less attention to advertising these days. Only about 14% of your audience will respond to blatant advertising, yet, the majority of businesses are still shoving their ads down their prospects throats. The best way to establish trust with your projects and earn the right to advertise, is to give them helpful content. If you can show your prospects that you want to help them, with no expectation for compensation, then you will build a relationship with them, and they will receive your promotions with open arms. Content Videos do 3 things for your clients
1. Builds a relationship with customers and potential customers
2. Takes away any fear that would normally keep them from becoming a customer
3. Increases repeat business and referrals dramatically by keeping your company on the top of their minds, and making it easy to “spread the word”
Promotional Videos:
Once you’ve established trust with your customers and potential customers, you’ve earned the right to advertise to them. Most businesses tend to fill all their messages with promotions, which will turn your customers away, but when you fill your message with high-quality content, your clients will be happy to receive your promotions, and a professional promotional video is the best way to communicate that promotion. Promotional Videos do 3 things for your potential customers:
